Packaging & Pricing for the Affluent Market

Stop Selling Time. Start Selling Momentum, Confidence, and Outcomes.


Most professionals price their services based on effort.

Hours worked.
Tasks completed.
Deliverables produced.

And that works… until you want to attract more affluent clients.

Because affluent clients don’t buy time.

They buy:

Certainty.
Clarity.
Confidence.
Access.
Momentum.

And if your pricing signals “vendor” instead of “advisor”…
they feel it immediately.

That’s exactly what this program fixes.

This Program Shows You How Sophisticated Providers Actually Price Their Expertise

Not theory.

Not entry-level marketing advice.

Real pricing models already used by professionals serving affluent clients across:

  • Consulting and advisory services
  • Luxury real estate
  • Financial services
  • Design, architecture, and branding
  • Wellness and concierge medicine
  • High-end professional services

Including approaches most professionals never even consider.

The result?

Higher fees.
Better clients.
Less friction around money conversations.
Stronger perceived authority.

This Isn’t About Charging More

It’s about being perceived differently. 

There’s a difference between: 

A service provider…
And a trusted advisor. 

A vendor…
And a strategic partner. 

An hourly professional…
And someone whose judgment carries weight. 

Pricing is often the clearest signal of which category you’re in. 

And subtle shifts in how you package your expertise can change: 

Who approaches you.
How conversations unfold.
And how easily decisions get made. 

What This Program Covers

Not surface-level pricing tactics. 

This goes deeper. 

You’ll explore how sophisticated professionals structure their engagements to reflect: 

Outcome confidence.
Continuity of advisory relationships.
Access-based positioning.
Tiered service structures affluent clients prefer.
Performance alignment without compromising authority.
And the language that allows you to discuss fees calmly and effortlessly. 

This is about elevating perception. 

Not chasing revenue. 

Revenue follows positioning. 

Who This Is For

This program was created specifically for professionals who sell expertise, judgment, or high-touch services, including:

Advisors and consultants.
Luxury real estate professionals.
Financial advisors and wealth managers.
Designers, architects, and brand strategists.
Executive coaches and specialists.
High-end service providers targeting affluent clients.

If your goal is simply more volume…

This probably isn’t for you.

If your goal is better clients, stronger fees, and elevated positioning…

You’ll get immediate value.

Why Pricing Strategy Changes Everything

Pricing isn’t just revenue.

It determines:

Who contacts you.
How seriously you’re taken.
How easy decisions become.
Whether you’re perceived as a vendor or trusted advisor.

And once that perception shifts…

Everything else gets easier.

Two Ways to Get the Program

Option 1 — Purchase Individually

$395 one-time

Immediate access.
Standalone program.
Keep it forever.

Option 2 — Get It Free Inside Whales Not Minnows

When you become a member of my private video newsletter:

Whales Not Minnows $97 per month No contract or long term obligation

You’ll receive:

  • This program included at no additional cost
  • Ongoing affluent marketing insights delivered twice monthly
  • Advanced positioning strategies
  • Private, higher-level marketing perspectives

Whales Not Minnows exists for professionals who want to stop competing for price-sensitive clients and start operating in the affluent market.

It is the only premium video newsletter specifically designed for those who market products or services to the affluent market.

Bottom Line

If you price your services like everyone else…

You’ll attract the same clients as everyone else.

If you package and position your expertise the way affluent clients expect…

Everything changes.

Higher trust.
Higher fees.
Better relationships.
Less resistance.

That’s what this program delivers.

Choose Your Path

→ Buy the program individually for $395

or

→ Join Whales Not Minnows and get it included

Either way…

You’ll never look at pricing the same again.

Not Now But Maybe This Will Be of Interest

My products are sold for educational purposes only. Please understand the results I'm sharing with you are not typical. I’m not implying you’ll duplicate them (or achieve anything for that matter). The average person who buys any “how to” information gets little to no results. Everything on this page are references for example purposes only. Your results will vary and depend on many factors …including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you're not willing to accept that, please do not get this product.